Music Video
The video is staged as an animated bill poster (outside Phoenix Cinema in North London), with the camera zooming in with the poster filling the frame and observing motion within the poster before pulling out and the image returning to a still bill poster. It was created using a combination of digital compositing techniques, stop/start technology and background/foreground illusions.
Chester McKee, a contestant on I'd Do Anything, appears at the start of the video.
The music video was directed by Andy Soup with Independent Films, with producer Verity White and director of photography Alex Barber. Post-production was done by flame artist Ben Robards at Absolute Post and editor Amanda James at Final.
Read more about this topic: I Don't Feel Like Dancin'
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