The hostile media effect, sometimes called the hostile media phenomenon, refers to the finding that people with strong biases toward an issue (partisans) perceive media coverage as biased against their opinions, regardless of the reality. Proponents of the hostile media effect argue that this finding cannot be attributed to the presence of bias in the news reports, since partisans from opposing sides of an issue rate the same coverage as biased against their side and biased in favor of the opposing side. The phenomenon was first proposed and studied experimentally by Robert Vallone, Lee Ross and Mark Lepper.
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Famous quotes containing the words hostile, media and/or effect:
“What a battle a man must fight everywhere to maintain his standing army of thoughts, and march with them in orderly array through the always hostile country! How many enemies there are to sane thinking! Every soldier has succumbed to them before he enlists for those other battles.”
—Henry David Thoreau (1817–1862)
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