Advertising and Marketing
Originally, the animated Honeycomb Kid (a cowboy) was the cereal's mascot. The cereal's jingle was borrowed from the song "Honeycomb", a 1957 hit for Jimmie Rodgers.
Read more about this topic: Honeycomb (cereal)
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“Life is beset by many annoyances, and those that stand out above all are the life- insurance and advertising agents.”
—Alice Foote MacDougall (1867–1945)