Appearances in Popular Media
The Element has appeared in a number of movies and video-games.
It is seen in Michael Bay's 2005 film The Island during the city chase scene and also in several video-games:
- In 2003, Honda had the Element featured in EA Sports BIG's SSX 3. It featured in-game billboards with the Honda Element logo, as well as the signature car itself parked on the slope with its front and rear doors open to have the snow boarder dart through for extra points.
- In 2004, Element was featured for the first time in Polyphony Digital's Gran Turismo series in Gran Turismo 4 as a 2003 model.
- In 2006, Honda and EA teamed up again to have the Element featured in The Sims spin-off, The Urbz.
- In 2006, Honda and Bikemag.com cross-promoted each other in an online dirt bike game called Monster Park Motor Madness.
The "Element and Friends" campaign also advertised the 2006 and 2007 models.
In 2005 the Element appeared in the British motoring show Top Gear, with James May wondering why it is not sold in Britain.
Read more about this topic: Honda Element
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