Profile
HEP stands for "Hankyu Entertainment Park". The building is operated by Hankyu Hanshin Holdings's real estate investment trust (REIT) subsidiary Hankyu REIT and co-owned by Hankyu REIT (45%) and Hankyu Realty Co. (55%).
HEP Five receives about 17 million visitors annually (2007), making it one of the most visited fashion boutique buildings in the Osaka urban region. The core customers at HEP Five are young people, mostly female, from high school age to their early twenties.
The building itself houses over 100 shops (mostly fashion retail shops catering to young consumers), with restaurants, an event hall, amusement facilities (such as Joypolis and the Ferris wheel), a hanging replica of 2 whales designed by Tatsuya Ishii.
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