Head Shot - Corporate and Business Industry

Corporate and Business Industry

Corporate headshots similar to those used by actors. In the late twentieth century, executives were usually shown formally, wearing suits and shirts. In the last decade, many executives have selected a more casual, approachable image for their headshots, reflecting a culture that no longer dresses formally in the workplace. These images are most often produced digitally and distributed electronically, though some companies still favor displaying a printed version. Lighting for corporate headshots is simple and nondramatic, but flattering. Traditional headshots are still taken in a studio setting, though shots "on-location" or "in-the-field" continue to increase in popularity. In both cases, backgrounds continue to be simple. Subjects are often shown head-to-midchest, or from head to just above the waist.

Corporate headshots serve a variety of purposes, including:

• Annual reports
• (Nonstandard) resumes
• Corporate catalogs, brochures and advertising collateral
• Company publications and websites, internal and external
• Press releases and other announcements
• Marketing materials
• Articles and newspapers