Mail Order
The company expanded into mail-order and acquired another mail-order company in the tool and equipment business, US General. At first the company mailed free sheets in standard envelopes, which was immediately successful. In the early 1980s the company relocated to Camarillo, CA, acquiring the former headquarters of Unity, another large mail order company. Harbor Freight launched its first full-blown mail-order catalog in the mid 1980s. Through TV advertising, Harbor Freight grew its customer base to over 10,000,000 worldwide. Today Harbor Freight Tools accepts online, phone, and retail orders.
Read more about this topic: Harbor Freight Tools
Famous quotes containing the words mail and/or order:
“We grew up founding our dreams on the infinite promise of American advertising. I still believe that one can learn to play the piano by mail and that mud will give you a perfect complexion.”
—Zelda Fitzgerald (19001948)
“It is often necessary to know how to obey a woman in order sometimes to have the right to command her.”
—Victor Hugo (18021885)