Production
Directed by Abe Burrows, with musical staging by Alex Romero and Bob Herget, the Broadway production opened with an advance sale of $1.5 million on December 6, 1956 at the Majestic Theatre, where it ran for 412 performances. It closed on November 30, 1957, with Merman happy to see what she considered "a dreary obligation" finally come to an end. In addition to Merman and Lamas, the cast included Virginia Gibson as Beth Livingstone, Gordon Polk as Sandy Stewart, and Leon Belasco as Arturo. Jo Mielziner was responsible for the scenic and lighting design.
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Famous quotes containing the word production:
“To expect to increase prices and then to maintain them at a higher level by means of a plan which must of necessity increase production while decreasing consumption is to fly in the face of an economic law as well established as any law of nature.”
—Calvin Coolidge (18721933)
“An art whose limits depend on a moving image, mass audience, and industrial production is bound to differ from an art whose limits depend on language, a limited audience, and individual creation. In short, the filmed novel, in spite of certain resemblances, will inevitably become a different artistic entity from the novel on which it is based.”
—George Bluestone, U.S. educator, critic. The Limits of the Novel and the Limits of the Film, Novels Into Film, Johns Hopkins Press (1957)
“Just as modern mass production requires the standardization of commodities, so the social process requires standardization of man, and this standardization is called equality.”
—Erich Fromm (19001980)