Devil Effect
The devil effect, also known as the reverse halo effect, is when people allow an undesirable trait to influence their evaluation of other traits, such as in Nisbett and Wilson's study on likeable versus unlikeable lecturers. The devil effect can work outside the scope of personality traits and is expressed by both children and adults. The Guardian wrote of the devil effect in relation to Hugo Chavez: "Some leaders can become so demonised that it's impossible to assess their achievements and failures in a balanced way."
Read more about this topic: Halo Effect
Famous quotes containing the words devil and/or effect:
“The devil possesses the broadest perspectives for God, and consequently he stays so far away from him:Mthe devil being the oldest friend of knowledge.”
—Friedrich Nietzsche (1844–1900)
“As soon as I suspect a fine effect is being achieved by accident I lose interest. I am not interested ... in unskilled labor.... The scientific actor is an even worker. Any one may achieve on some rare occasion an outburst of genuine feeling, a gesture of imperishable beauty, a ringing accent of truth; but your scientific actor knows how he did it. He can repeat it again and again and again. He can be depended on.”
—Minnie Maddern Fiske (1865–1932)