Website
Shortly after its sister network Hallmark Channel updated its consumer website, the company updated hallmarkmoviechannel.com to make it more interactive for the viewer.
On January 29, 2009 the company announced the development of an online movie shop at both www.hallmarkchannel.com and www.hallmarkmoviechannel.com featuring DVD movies and movie-related products from its library. The shop is powered by the Amazon Associates program. Since its soft launch in mid-2008, Hallmark Channel has already generated sales of over 10,000 items. The network earns a commission on each sale.
Read more about this topic: Hallmark Movie Channel