Hallmark Hall of Fame

Hallmark Hall of Fame is an anthology program on American television, sponsored by Hallmark Cards, a Kansas City based greeting card company. The longest-running primetime series in the history of television, it has a historically long run, beginning in 1951 and continuing into 2012. From 1954 onward, all of its productions have been shown in color, although color television video productions were extremely rare in 1954. Many television movies have been shown on the program since its debut, though the program began with live telecasts of dramas and then moved into videotaped productions before finally turning to filmed ones.

The series has received eighty Emmy Awards, twenty-four Christopher Awards, eleven Peabody Awards, nine Golden Globes, and four Humanitas Prizes. Once a common practice in American television, it is the last remaining television program where the title contains the name of the sponsor. Unlike other long-running TV series still on the air, it differs in that it only broadcasts occasionally and not on a weekly broadcast programming schedule (as opposed to The Simpsons, Gunsmoke, 60 Minutes), and most other television series.