Green Branch
“Green Branch” is a federally registered trademark to denote sustainable construction and design of retail banking locations. This term was granted as a trademark by the U.S. Patent and Trademark Office on Oct. 23, 2007. to The PNC Financial Services Group, Inc. (NYSE: PNC). These branches are designed and constructed to reduce costs, increase efficiency and productivity, and improve the health and vitality of the surrounding communities.
The basis for the federal patent office’s approval of PNC’s trademark application included the determination that financial and banking services are not generally associated with ecologically efficient characteristics. With 55 buildings (as of September 2008) certified by the U.S. Green Building Council (USGBC) in Washington, D.C., including 53 Green Branch locations, PNC has more green buildings that any other company on in the world.
Read more about Green Branch: Origins, Branch Features, History, Current Trends
Famous quotes containing the words green and/or branch:
“You know, if this is Venus, or some other strange planet, we’re liable to run into some high-domed characters with green blood in their veins who’ll blast at us with their atomic death rayguns, and there we’ll be with these—these poor old-fashioned shootin’ irons.”
—Edward L. Bernds (b. 1911)
“In communist society, where nobody has one exclusive sphere of activity but each can become accomplished in any branch he wishes, society regulates the general production and thus makes it possible for me to do one thing today and another tomorrow, to hunt in the morning, fish in the afternoon, rear cattle in the evening, criticize after dinner, just as I have a mind, without ever becoming hunter, fisherman, shepherd or critic.”
—Karl Marx (1818–1883)