Metaphor
The expression "moving the goalpost", which means to make a set of goals more difficult just as they are being met, is often used in business but is derived from American football. It is commonly used to imply bad faith on the part of those setting goals for others to meet, by arbitrarily making additional demands just as the initial ones are about to be met.
In business, the concept is more abstract, with some performance measure or target being set as a goalpost while achieving the target is often known as achieving a goal.
Read more about this topic: Goal (sport)
Famous quotes containing the word metaphor:
“A black boxer’s career is the perfect metaphor for the career of a black male. Every day is like being in the gym, sparring with impersonal opponents as one faces the rudeness and hostility that a black male must confront in the United States, where he is the object of both fear and fascination.”
—Ishmael Reed (b. 1938)
“The metaphor of the king as the shepherd of his people goes back to ancient Egypt. Perhaps the use of this particular convention is due to the fact that, being stupid, affectionate, gregarious, and easily stampeded, the societies formed by sheep are most like human ones.”
—Northrop Frye (b. 1912)
“The verbal poetical texture of Shakespeare is the greatest the world has known, and is immensely superior to the structure of his plays as plays. With Shakespeare it is the metaphor that is the thing, not the play.”
—Vladimir Nabokov (1899–1977)