Gambian Hip Hop - Production

Production

One of the first recording studios in the Gambia called Yellowgate Studios, owned by Ellie Nachif, is where a lot of recording takes place. Among others, the newest studio The Block Entertainment Studio was opened earlier this year by a member of one of the pioneer rap groups, “Da Fugitives” called Mohammed Kah a.k.a. “Mo-Hawk”. Being the CEO of this studio, “Mo Hawk” ventures to inspire young hip hop artists like himself and give them some of the chances he never had when he just started. SHY BOY ENT. is a studio that brought new talents to the forefront with artists like VYPA, CYCO, BADIBUNKA, PRINCE MAKAYE and many other artists the studio has worked with. its the hit factory of Gambian music at the moment releasing the most hits in rotation on both t.v and radio, HANSSINTHEPRODUCER is the CEO of the studio. another studio putting out good work is the STATE OF MIC studio run by AND1.

Tha Basement is an exclusively local-music-oriented radio show that airs on West Coast Radio 1 (95.3 FM) every Saturday from 2100 hrs to 2300 hrs GMT. With music being the staple product of the show, it is partitioned into various interesting segments such as the following: News Updates – on artistes and happenings in the Gambian industry during the course of the week; The Microscope – in this segment, we feature songs with reflective qualities so as to put the spotlight on lyricism as it is a very essential ingredient of music; Step Ur Game Up – one of the deficiencies of our industry is telling artistes what our honest opinions are about their music especially when it’s not good enough, in this segment we however are defying the norm by telling them just that; Discussion Board – this is where we stir up discussion subjects that are very pertinent to the local industry’s growth and sustenance, we invite inputs from our audience through phone calls and sms; Fresh Out The Studio – as the name implies, we feature new songs brought in by artistes (we receive new songs every week!).

Having spanned a period of four and a half years and running, it is interesting to note that tha Basement is the pioneering radio show on local rap music (which was a bold step then, since preceding ones shunned local rap but promoted other genres of music). The freshness in presentation coupled with the brand of promoted material gave the show its unique identity thus attracting a (still growing) mass street movement that had been long-starved of quality local products. These factors combined have provided the show with the much needed credibility as a stamp-of-approval type of authority on local music from the streets.

Spurred on by the love for music, our country, as well as enthusiasts of local material, our leadership role in promoting local music comes with a lot of expectations from the community and within ourselves as well. Such an overwhelming task however, requires a lot of consistent input from the artist community and the promotional fraternity.

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