Fresh Direct
FreshDirect is an online grocer that delivers to residences and offices in the New York City metropolitan area. FreshDirect also offers next-day delivery to most of Manhattan and parts of Brooklyn, Queens, The Bronx, Staten Island, Nassau County, Westchester County, Fairfield County, Hoboken, New Jersey, Philadelphia and Jersey City, New Jersey. The company was founded by Joe Fedele and Jason Ackerman, a former investment banker who specialized in the grocery industry. FreshDirect custom-prepares groceries and meals for its customers, a manufacturing practice called Just In Time that reduces waste and improves quality and freshness.
Introduced to the New York market in 2002, FreshDirect grew popular for its convenience, fresh food and lower prices than many Manhattan supermarkets. FreshDirect is popular for its distribution of organic food and locally grown items, as well as items that consumers see in supermarkets daily. FreshDirect also delivers numerous Kosher foods and is recognized by the Marine Stewardship Council as a certified sustainable seafood vendor.
Read more about Fresh Direct: Operations, Controversy Over Unionization Vote
Famous quotes containing the words fresh and/or direct:
“My mind was once the true survey
Of all these meadows fresh and gay,
And in the greenness of the grass
Did see its hopes as in a glass;
When Juliana came, and she,
What I do to the grass, does to my thoughts and me.”
—Andrew Marvell (1621–1678)
“The shortest route is not the most direct one, but rather the one where the most favorable winds swell our sails:Mthat is the lesson that seafarers teach. Not to abide by this lesson is to be obstinate: here, firmness of character is tainted with stupidity.”
—Friedrich Nietzsche (1844–1900)