1990 On
By the early 1990s, production of most of the Fred Koch brands had been discontinued. But in response to distributor and consumer interest, the Genesee Brewing Company expanded distribution of Koch's Golden Anniversary beer and introduced Koch's Golden Anniversary Light. In November 1994, to capitalize on the "ice" beer craze, Koch's Golden Anniversary Ice Beer was released.
In the mid-1990s, a portion of the original Fred Koch Brewery on West Courtney St. in Dunkirk, New York was demolished.
In the 2000s, Koch's Golden Anniversary Beer (plus Light and Ice) were the only products made by the Genesee Brewing Company under the "Fred Koch Brewery" name. They were all low-cost, value sector beers.
Read more about this topic: Fred Koch Brewery, Genesee Years