Franklin Gothic and its related faces are realist sans-serif typefaces originated by Morris Fuller Benton (1872–1948) in 1902. “Gothic” is an increasingly archaic term meaning sans-serif. Franklin Gothic has been used in many advertisements and headlines in newspapers. The typeface continues to maintain a high profile, appearing in a variety of media from books to billboards. Despite a period of eclipse in the 1930s, after the introduction of European faces like Kabel and Futura, they were re-discovered by American designers in the 1940s and have remained popular ever since.
Read more about Franklin Gothic: Franklin Gothic, Alternate Gothic, Monotone Gothic, News Gothic, Lightline Gothic, Usage
Famous quotes containing the words franklin and/or gothic:
“There never was a good war or a bad peace.”
—Benjamin Franklin (1706–1790)
“The Gothic cathedral is a blossoming in stone subdued by the insatiable demand of harmony in man.”
—Ralph Waldo Emerson (1803–1882)