Wine Writings and Marketing
Schoonmaker's importance was both as a writer, the author of the Complete Wine Book (1934) and later the classic Frank Schoonmaker's Encyclopedia of Wine, and as a wine importer, who found American markets especially for small scale growers in Burgundy such as Domaine Ponsot in Morey St Denis and the Marquis d'Angerville in Volnay. Together with Baudoin, Schoonmaker played a seminal role in creating a market for wines bottled by the grower/winemaker rather than by a negotiant' - a merchant/shipper. He started "Frank Schoonmaker Selections" in 1936 in New York City.
In 1972 The ‘Frank Schoonmaker Selections’ company was purchased by a division of the Souverain wine conglomerate. It was owned by Pillsbury of Minneapolis, Minnesota. In 1974 the Souverain wineries and the Frank Schoonmaker Import wine business were sold to St. Helena’s Freemark Abbey wine group, and was renamed Rutherford Hill Winery. The same year a group of 179 grape growers bought the Alexander Valley Souverain facility. It has since become the property of Francis Ford Coppola. The Frank Schoonmaker Selections division was liquidated in 1975.
Read more about this topic: Frank Schoonmaker
Famous quotes containing the words wine and/or writings:
“Hemingway is great in that alone of living writers he has saturated his work with the memory of physical pleasure, with sunshine and salt water, with food, wine and making love and the remorse which is the shadow of that sun.”
—Cyril Connolly (1903–1974)
“In this part of the world it is considered a ground for complaint if a man’s writings admit of more than one interpretation.”
—Henry David Thoreau (1817–1862)