Frank Pepe
Pepe's was founded in 1925 by Frank Pepe (April 15, 1893 – September 6, 1969), an Italian immigrant. Pepe was born in Maiori, Italy, and immigrated to New Haven in 1909 at the age of 17. The quintessential Wooster Square Italian immigrant took a job at a New Haven factory, but he hated it. During World War I, Pepe went back to Italy to fight for his native country. Upon returning, he soon landed a job working at a bakery on Wooster Street. Pepe began walking through the Wooster Square market and sold his "tomato pies" off of a special headdress. After saving enough money, he was able to buy a wagon from which he sold his pizzas. He did so well with his pizzas that he was eventually able to take over his employer's business and turn it into the first "Frank Pepe Pizzeria Napoletana" on June 16, 1925. Frank Pepe died on September 6, 1969.
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