Franciacorta DOCG - History

History

The still wines from this area have ancient traditions, referred to by Virgil and Pliny the Elder, and documented in Brescia City council books as "Franzacurta" as far back as in 1277, but were not called Franciacorta until 1957, when Guido Berlucchi released a white wine named Pinot di Franciacorta. An ambitious young winemaker working for Berlucchi, Franco Ziliani, was permitted to pursue an ambition of producing a fine sparkling wine, and in 1961 was allowed to produce for release 3,000 bottles of a sparkling wine, also sold under the name Pinot di Franciacorta. Instant interest allowed the following vintage production to be set at 20,000 bottles, and eventually the annual production was 100,000 bottles. The national prominence that followed was soon exploited by several entrepreneurs from Milan and Brescia, and by the time the region was granted DOC status in 1967 there were 11 producers of sparkling Franciacorta, although Berlucchi represented more than 80% of the production.

With its directives, Franciacorta became the first DOC to specify that its sparkling wines must be made by metodo classico. In 1990, the Consorzio per la tutela del Franciacorta was formed, instigating codes of self-regulation with a gradual reduction of yields and elimination of the use of Pinot grigio, becoming the body considered responsible for the efficient elevation of sparkling Franciacorta to DOCG status in 1995. Since August 1, 2003, Franciacorta has been the only Italian wine not obliged to declare its DOCG appellation on the label, in the same manner that a Champagne is permitted to exclude from labels its AOC.

From 1996 to 2006, sales of Franciacorta grew from 2.9 million to 6.7 million bottles. According to Tom Stevenson, the Franciacorta region is "the only compact wine area producing world class sparkling wine in Italy".

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