Fortune Brands was a holding company founded in 1969 as American Brands and later renamed in 1997 and split apart in 2011. The corporate headquarters was in Deerfield, Illinois in the United States. The company historically had a significant diversity of product offerings. It announced on December 8, 2010, that it planned to focus on its liquor business, and to spin off or sell other parts of the company — including home furnishings and hardware and other golf products. The company then sold its Titleist and FootJoy product lines to FILA Korea. On October 3, 2011, it split the remainder of its business into two publicly traded companies: Fortune Brands Home & Security (NYSE: FBHS) and Beam Inc. (NYSE: BEAM).
Read more about Fortune Brands: History
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—Jean Baudrillard (b. 1929)