Formula One Sponsorship Liveries - Benetton

Benetton

Benetton Formula Ltd., commonly referred to simply as Benetton, was a Formula One constructor that participated from 1986 to 2001. The team was owned by the Benetton family who run a worldwide chain of clothing stores of the same name. In 2000 the team was purchased by Renault, but competed as Benetton for the 2001 season. In 2002 the team became Renault F1. From the 1992 to 1993, Camel sponsored the Benetton team, but, from the 1994 to 2001 the main sponsor was Mild Seven.

Year Main colour(s) Additional colour(s) Main sponsor(s) Additional major sponsor(s) Non-tobacco/alcohol livery changes
1986–1991 Red, Green Blue, Yellow Benetton Group, Sisley (1986/1988) Riello, Frizerga, 7 Up, Autopolis, Mobil 1, Eurobags, BMW, Flying Tigers, Ford, Steinbock, Gillette (1989), European None
1992 Yellow Green Camel Mobil 1, Sanyo, "United Colors Of Benetton" (Benetton Group), Autopolis, Mobil 1, Ford "Camel" letters were covered with blue gaps
1993 Yellow Dark Green Camel Mobil 1, Sanyo, Technogym, Elf, Denim, "United Colors Of Benetton" (Benetton Group) "Camel" letters were covered with blue gaps
1994 Blue Green Mild Seven Ford, Mobil 1, Elf, Sanyo, "Benetton Sportsystem" (Benetton Group), Oracle, Polti "Mild Seven" was replaced with "Benetton"
1995 Blue White, Dark Blue, Yellow Mild Seven Bitburger, Mobil 1, Elf, Renault, Oracle, Kickers "Mild Seven" was replaced with "Benetton" or "Moto Sport" and "Bitburger" was replaced with "Drive Alcoholfrei"
1996 Blue White Mild Seven FedEx, Agip, Prince Sports, Kingfisher, Mobil 1, "Benetton Sportsystem" (Benetton Group), Cesare Paciotti, Hype Energy, Nordica "Mild Seven" was replaced with "Benetton"
1997 Blue White Mild Seven FedEx, Agip, Prince Sports, Mobil 1, Akai, Korean Air, Hype Energy, Hitachi, Gillette
1998 Blue White Mild Seven FedEx, Agip, Akai, Hitachi, Korean Air, Gillette
1999 Blue White Mild Seven FedEx, Agip, Supertec, Playlife, D2 Mannesmann, Bridgestone, Marconi, Korean Air
2000 Blue White Mild Seven Agip, Supertec, D2 Mannesmann, Bridgestone, Marconi, Korean Air
2001 Blue White Mild Seven Marconi, Elf, Renault, Korean Air "Mild Seven" was replaced with "Benetton" (on team members clothing and rear wing's front side), "Renaultsport" on rear wing (rear side), "Fisico" on Fisichella's car (on engine body) and "Jenson" on Button's car (on engine body)
  • In its first year, Benetton raced with a green Livery with Sisley (benetton brand) and benetton as sponsors, this is Gerhard Berger racing for Benetton at Detroit in 1986

  • Thierry Boutsen driving for Benetton at the 1988 Canadian Grand Prix

  • From 1991 to 1993, Camel sponsored benetton, here is the B191 from 1991 season being demonstrated at Goodwood Festival of Speed in 2006

  • A Benetton B192 painted in its Camel livery

  • Michael Schumacher driving for Benetton at the 1992 Monaco GP

  • 1990 Benetton B190 on display

  • Beneton B193 at Goodwood Festival of Speed

  • Benetton received sponsorship from Mild Seven until 2001 and produced the first two championships of Michael Schumacher, this is the Benetton B194 in display

  • Jos Verstappen driving at the 1994 British GP

  • Michael Schumacher driving for Benetton at the 1995 British GP

  • Johnny Herbert racing for Benetton (non tobacco livery) at Montreal in 1995

  • Michael Schumacher's Benetton B195 at the 1996 Autosport International Show

  • Alexander Wurz driving for Benetton at the 1997 British Grand Prix

  • Jean Alesi driving a Benetton at the 1997 Italian Grand Prix

  • Giancarlo Fisichella driving for Benetton at Montreal in 1999

  • For its final years prior to the takeover of Renault, Benetton received sponsorship from Renault, Vodafone and Korean Air, This is Jenson Button driving in 2001 for Benetton

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