Reception
The Ford scored well in test drives, and the media was pleased with some of the new features available in the 2010 Ford Taurus. Some of these features include all wheel drive, cross traffic alert, collision warning, blind spot monitoring and adaptive cruise control. The Taurus shares the powertrain and many available technological options of the Lincoln MKS, which is built on the same platform and mechanical underpinnings, while having a starting MSRP of $10000 USD less than the MKS.
While its predecessor was criticized for dull styling, the new Taurus was described as "big and muscular" to draw attention, albeit "a love-it-or-hate-it affair". Motor Trend stated that "its broad stance, high sill line, slit headlamps, and technical grille give it a leopard look" which was considered handsome.
However, others criticized the lack of interior room and reduced sight-lines despite its full-sized exterior dimensions, compared to the previous-generation Five Hundred/Taurus which was praised for its vast interior and greenhouse visibility; one reviewer remarked that while the "old Taurus' interior was cavernous; the new one just feels like a cavern". Edmunds noted that the eighth-generation Honda Accord (which competes in the mid-size category) had superior driving dynamics and a more efficient design that yielded almost as much interior space as the larger Taurus. Car and Driver described the Taurus as overweight and underpowered, with unresponsive braking and steering, while Motor Trend criticized several aspects of the interior as evident cost-cutting.
While the Taurus SHO's EcoBoost V6 engine was praised, some reviewers suggested that it was more of a big engine option while offering a marginal improvement on driving dynamics, and less of a high-performance car (compared to similarly priced cars which are rear-wheel drive like the Pontiac G8 and Chrysler 300). Car and Driver was impressed with the Taurus SHO's overall performance, but sportiness was compromised with heavy curb weight, numb steering and smallish brakes.
Consumer Reports has suggested the sixth generation Taurus is actually more of a freshening than a redesign.
Read more about this topic: Ford Taurus (sixth Generation)
Famous quotes containing the word reception:
“To aim to convert a man by miracles is a profanation of the soul. A true conversion, a true Christ, is now, as always, to be made by the reception of beautiful sentiments.”
—Ralph Waldo Emerson (1803–1882)
“Aesthetic emotion puts man in a state favorable to the reception of erotic emotion.... Art is the accomplice of love. Take love away and there is no longer art.”
—Rémy De Gourmont (1858–1915)
“I gave a speech in Omaha. After the speech I went to a reception elsewhere in town. A sweet old lady came up to me, put her gloved hand in mine, and said, “I hear you spoke here tonight.” “Oh, it was nothing,” I replied modestly. “Yes,” the little old lady nodded, “that’s what I heard.””
—Gerald R. Ford (b. 1913)