Ford Probe

The Ford Probe is a sports coupe produced by Ford, introduced in 1989 to replace the Ford EXP as the company's sport compact car. The Probe was fully based on the Mazda G-platform using unique sheet metal and interior. The instrument cluster and pop-up headlight mechanisms are borrowed from the FC RX-7. While it was sold worldwide as a sporty coupe, the Probe was intended to fill the market niche formerly occupied by the Capri in Europe, and although it was intended as the replacement to the Ford EXP, it was also considered a possible replacement for the Ford Mustang in the North American market as a direct competitor with the Acura Integra and the Toyota Celica. During that time, Ford's marketing team had deemed that a front-wheel drive platform (borrowed Mazda GD and GE platforms) would have lower costs for production, and also because the platform had been gaining popularity with the consumers. Mustang fans objected to the front-wheel drive configuration, Japanese engineering, and lack of a V8, so Ford began work on a new design for the Mustang instead. On March 17, 1997, Ford announced the discontinuation of the Probe, Thunderbird, Cougar, and Aerostar. Although the Probe, Thunderbird, and Cougar were discontinued, Ford planned on reintroducing the three in the coming years. Ford advertised the Probe less and less over the years and sales began to decline. With US sales numbers dropping from 30,079 in 1996 to only 16,777 in 1997, the decision to stop producing the Probe was made due to it being the worst selling Ford vehicle of that year.

Read more about Ford Probe:  Background, 1989–1992 Probe, 1993–1997 Probe, 1999–2002 Cougar, Back To The Future

Famous quotes containing the words ford and/or probe:

    There is a lady sweet and kind,
    Was never face so pleased my mind;
    I did but see her passing by,
    And yet I love her till I die.
    —Thomas Ford (1580–1648)

    Y’know scientists are funny. We probe and measure and dissect. Invent lights without heat, weigh a caterpillar’s eyebrow. But when it comes to really important things we’re as stupid as the caveman.... Like love. Makes the world go ‘round, but what do we know about it? Is it a fact? Is it chemistry? Electricity?
    Martin Berkeley, and Jack Arnold. Helen Dobson (Lori Nelson)