Floating Signifier - Origin and Definition

Origin and Definition

Claude Lévi-Strauss originated this term, where he identifies terms like mana (magical mystical substance of which the magic is formed), or oomph (American slang term for flavor in the figurative sense) "to represent an undetermined quantity of signification, in itself void of meaning and thus apt to receive any meaning". Daniel Chandler defines the term as "a signifier with a vague, highly variable, unspecifiable or non-existent signified." As such a "floating siginifier" may "mean different things to different people: they may stand for many or even any signifieds; they may mean whatever their interpreters want them to mean." Such a floating signifier - which is said to possess "symbolic value zero" - results necessary to "allow symbolic thought to operate despite the contradiction inherent in it".

Read more about this topic:  Floating Signifier

Famous quotes containing the words origin and, origin and/or definition:

    We have got rid of the fetish of the divine right of kings, and that slavery is of divine origin and authority. But the divine right of property has taken its place. The tendency plainly is towards ... “a government of the rich, by the rich, and for the rich.”
    Rutherford Birchard Hayes (1822–1893)

    The origin of storms is not in clouds,
    our lightning strikes when the earth rises,
    spillways free authentic power:
    dead John Brown’s body walking from a tunnel
    to break the armored and concluded mind.
    Muriel Rukeyser (1913–1980)

    Perhaps the best definition of progress would be the continuing efforts of men and women to narrow the gap between the convenience of the powers that be and the unwritten charter.
    Nadine Gordimer (b. 1923)