Fundamental Principles
The fundamental principles involved are:
- Avoid areas of likely confrontation. A flanking move always occurs in an uncontested area.
- Make your move quickly and stealthfully. The element of surprise is worth more than a thousand tanks.
- Make moves that the target will not find threatening enough to respond decisively to.
Read more about this topic: Flanking Marketing Warfare Strategies
Famous quotes containing the words fundamental and/or principles:
“This leads us to note down in our psychological chart of the mass-man of today two fundamental traits: the free expansion of his vital desires, and, therefore, of his personality; and his radical ingratitude towards all that has made possible the ease of his existence. These traits together make up the well-known psychology of the spoilt child.”
—José Ortega Y Gasset (1883–1955)
“[The sceptic] must acknowledge, if he will acknowledge any thing, that all human life must perish, were his principles to prevail. All discourse, all action would immediately cease, and men remain in a total lethargy, till the necessities of nature, unsatisfied, put an end to their miserable existence.”
—David Hume (1711–1776)