Fundamental Principles
The fundamental principles involved are:
- Avoid areas of likely confrontation. A flanking move always occurs in an uncontested area.
- Make your move quickly and stealthfully. The element of surprise is worth more than a thousand tanks.
- Make moves that the target will not find threatening enough to respond decisively to.
Read more about this topic: Flanking Marketing Warfare Strategies
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—David Hume (1711–1776)