Flanking Marketing Warfare Strategies - Fundamental Principles

Fundamental Principles

The fundamental principles involved are:

  1. Avoid areas of likely confrontation. A flanking move always occurs in an uncontested area.
  2. Make your move quickly and stealthfully. The element of surprise is worth more than a thousand tanks.
  3. Make moves that the target will not find threatening enough to respond decisively to.

Read more about this topic:  Flanking Marketing Warfare Strategies

Famous quotes containing the words fundamental and/or principles:

    One of the fundamental reasons why so many doctors become cynical and disillusioned is precisely because, when the abstract idealism has worn thin, they are uncertain about the value of the actual lives of the patients they are treating. This is not because they are callous or personally inhuman: it is because they live in and accept a society which is incapable of knowing what a human life is worth.
    John Berger (b. 1926)

    It is not impossible, of course, after such an administration as Roosevelt’s and after the change in method that I could not but adapt in view of my different way of looking at things, that questions should arise as to whether I should go back on the principles of the Roosevelt administration.... I have a government of limited power under a Constitution, and we have got to work out our problems on the basis of law. Now, if that is reactionary, then I am a reactionary.
    William Howard Taft (1857–1930)