Fundamental Principles
The fundamental principles involved are:
- Avoid areas of likely confrontation. A flanking move always occurs in an uncontested area.
- Make your move quickly and stealthfully. The element of surprise is worth more than a thousand tanks.
- Make moves that the target will not find threatening enough to respond decisively to.
Read more about this topic: Flanking Marketing Warfare Strategies
Famous quotes containing the words fundamental principles, fundamental and/or principles:
“This declared indifference, but as I must think, covert real zeal for the spread of slavery, I can not but hate. I hate it because of the monstrous injustice of slavery itself. I hate it because it deprives our republican example of its just influence in the world ... and especially because it forces so many really good men amongst ourselves into an open war with the very fundamental principles of civil liberty.”
—Abraham Lincoln (1809–1865)
“This leads us to note down in our psychological chart of the mass-man of today two fundamental traits: the free expansion of his vital desires, and, therefore, of his personality; and his radical ingratitude towards all that has made possible the ease of his existence. These traits together make up the well-known psychology of the spoilt child.”
—José Ortega Y Gasset (1883–1955)
“It must appear impossible, that theism could, from reasoning, have been the primary religion of human race, and have afterwards, by its corruption, given birth to polytheism and to all the various superstitions of the heathen world. Reason, when obvious, prevents these corruptions: When abstruse, it keeps the principles entirely from the knowledge of the vulgar, who are alone liable to corrupt any principle or opinion.
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—David Hume (1711–1776)