Straight-to-video Release
For more details on this topic, see Direct-to-video.A straight to video (or straight-to-DVD or straight-to-Blu-ray depending on the medium upon which the movie is made available) release occurs when a movie is released on home video formats (such as VHS, DVD, etc.) without being released in theaters first, thereby not taking into consideration the "theatrical window".
As a result of strong DVD sales, STV releases also achieved higher success and have become a profitable market lately, especially for independent moviemakers and companies.
Read more about this topic: Film Distribution
Famous quotes containing the word release:
“The steel decks rock with the lightning shock, and shake with the
great recoil,
And the sea grows red with the blood of the dead and reaches for his spoil—
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—John Jerome Rooney (1866–1934)