The 1980s
Rachel McLish became the most successful competitor of the early 1980s. She lost her Ms. Olympia crown by finishing second to Kike Elomaa in 1981, but regained the title in 1982. A new major pro contest, the Women's Pro World Championship, was held for the first time in 1981 (won by Lynn Conkwright). Held annually through 1989, this was the second most prestigious contest of the time. McLish added this title to her collection in 1982. George Snyder lost the rights to the Ms. Olympia in 1982, and after this the contestants were no longer hand-picked, but instead qualified for the Ms. Olympia through placings in lesser contests.
As the sport grew, the competitors' level of training gradually increased (most of the competitors in the earliest shows had very little weight training experience), and the sport slowly evolved towards more muscular physiques. This trend started to emerge in 1983. With McLish not competing in the big shows, Carla Dunlap took both the Pro World and Ms. Olympia titles. Dunlap possessed a much more muscular physique than either McLish or Elomaa, and though she never repeated her successes of 1983, she would remain competitive for the rest of the decade.
In 1984, a new force emerged in women's bodybuilding. Cory Everson won the NPC Nationals, then defeated McLish to win the Ms. Olympia. At 5'9" and 150 pounds, Everson's physique set a new standard. She would go on to win six consecutive Ms. Olympia titles before retiring undefeated as a professional, the only woman ever to accomplish this.
The Ms. International contest was introduced in 1986, first won by Erika Geisen. The contest was not held in 1987, but it returned for good in 1988. Since the demise of the Pro World Championship after 1989, the Ms. International has been second in prestige only to the Ms. Olympia. The 1989 Ms. International was noteworthy for the fact that the original winner, Tonya Knight, was later disqualified for using a surrogate for her drug test at the 1988 Ms. Olympia contest. Consequently, runner-up Jackie Paisley received the 1989 title. Knight was suspended from IFBB competition through the end of 1990, and was forced to return her prize money from the 1988 Ms. Olympia and 1989 Ms. International, a total of $12,000 (Merritt, 2006).
The American Federation of Women Bodybuilders was also founded during this time period, representing a growing awareness of women bodybuilders in America. Winning competitors such as Laurie Stark (Ms. Southern States, 1988) helped to popularize the federation.
Read more about this topic: Female Bodybuilders, History