Expansion
With the rising readership of Captain Billy's Whiz Bang, Fawcett racked up more sales with Whiz Bang annuals, and in 1926, he launched a similar publication, Smokehouse Monthly. The popularity of Whiz Bang peaked during the 1920s. It continued into the 1930s, but circulation slowed as readers graduated to the more sophisticated humor of Esquire, founded in 1933. It had an influence on many other digest-sized cartoon humor publications, including Charley Jones Laugh Book, which was still being published during the 1950s.
Captain Billy's success as a publisher prompted him to create the Breezy Point Resort on Pelican Lake in Breezy Point, Minnesota. Since celebrity visitors came to the resort, Captain Billy had the road from Breezy Point into Pequot Lakes blacktopped at his own expense. His building program at the Resort included the construction of a massive lodge, planned to accommodate 700 people, using native Norway pines, some 70 feet (21 m) in length. Celebrities who stayed at Breezy Point included Carole Lombard, Tom Mix and Clark Gable. The Fawcett House, Captain Billy's personal log mansion, is made available for public rental today. Decorated with elk and deer skins, Fawcett House has ten bedrooms and eight baths. The living room has a cathedral ceiling, a loft, a bar and a large field rock fireplace.
Harry Truman was another Breezy Point guest. Edward McKim, a friend of Truman's since World War I, told of visits to the Resort in 1932 and Truman's success at the Breezy Point slot machine:
Captain Billy was quite a shot with a shotgun. He was on the American Olympic team at one time. He had some traps out there, so we did a little shooting with him. He had a couple of guests, one of whom was Dr. Joe Mayo, the son of Dr. Charlie Mayo. Dr. Joe was killed a few years later in an automobile accident. He was the brother of Dr. Chuck Mayo who just retired from the Mayo Foundation. We did a little trap shooting at that time, but we went up there almost every night for dinner. It was a 35 or 40-mile (64 km) drive. We stopped at a barber shop at Brainerd going up, and he hit the jackpot in a machine in the lower lobby of the hotel. Then he hit the jackpot up at Breezy Point the same night.
In some issues of Whiz Bang, Captain Billy wrote about his vacations in Los Angeles, Miami, New York and Paris, along with items about his celebrity friends, including Jack Dempsey, Sinclair Lewis and Ring Lardner.
Read more about this topic: Fawcett Publications
Famous quotes containing the word expansion:
“Every expansion of government in business means that government in order to protect itself from the political consequences of its errors and wrongs is driven irresistibly without peace to greater and greater control of the nation’s press and platform. Free speech does not live many hours after free industry and free commerce die.”
—Herbert Hoover (1874–1964)
“We are caught up Mr. Perry on a great wave whether we will or no, a great wave of expansion and progress. All these mechanical inventions—telephones, electricity, steel bridges, horseless vehicles—they are all leading somewhere. It’s up to us to be on the inside in the forefront of progress.”
—John Dos Passos (1896–1970)
“Artistic genius is an expansion of monkey imitativeness.”
—W. Winwood Reade (1838–1875)