A fashion line is a clothing subsidiary (usually maintained by a parent company) that designs and sells garments according to a specific ethos, often only slightly different than the company's flagship brand. A single designer or creative director will often be in charge of many lines, each presenting a different take on the company or brand's main idea. A few notable fashion lines include: Abercrombie and Fitch, Aeropostale, American Eagle Outfitters and Parker Alan Clothing.
Many mainstream brands (Gap, Banana Republic, Brooks Brothers) will use various (sub-)labels to differentiate their more expensive garments from the more common (e.g. Gap's 1964, Brooks' 1818 Collection), but these do not constitute lines per se. A fashion line will have its own retail outlets, design staff, offices, and often, catalogs.
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Famous quotes containing the words fashion and/or line:
“Fashion is the most intense expression of the phenomenon of neomania, which has grown ever since the birth of capitalism. Neomania assumes that purchasing the new is the same as acquiring value.... If the purchase of a new garment coincides with the wearing out of an old one, then obviously there is no fashion. If a garment is worn beyond the moment of its natural replacement, there is pauperization. Fashion flourishes on surplus, when someone buys more than he or she needs.”
—Stephen Bayley (b. 1951)
“The parent must not give in to his desire to try to create the child he would like to have, but rather help the child to develop—in his own good time—to the fullest, into what he wishes to be and can be, in line with his natural endowment and as the consequence of his unique life in history.”
—Bruno Bettelheim (20th century)