False advertising or deceptive advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use regulations to control false, deceptive or misleading advertising. "Truth" refers to essentially the same concept, that customers have the right to know what they are buying, and that all necessary information should be on the label.
False advertising, in the most blatant of contexts, is illegal in most countries. However, advertisers still find ways to deceive consumers in ways that are legal, or technically illegal but unenforceable.
Famous quotes containing the words false and/or advertising:
“Our chaotic economic situation has convinced so many of our young people that there is no room for them. They become uncertain and restless and morbid; they grab at false promises, embrace false gods and judge things by treacherous values. Their insecurity makes them believe that tomorrow doesn’t matter and the ineffectualness of their lives makes them deny the ideals which we of an older generation acknowledged.”
—Hortense Odlum (1892–?)
“Remove advertising, disable a person or firm from preconising [proclaiming] its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.”
—J. Enoch Powell (b. 1912)