History
The Falls City Brewing Company was organized in 1905 by local tavern and grocery store owners. The name is taken from a nickname for Louisville, i.e. "Falls City," which derives from Louisville's position on the Falls of the Ohio. This company was a bit different from many breweries in the USA as it was not family owned. It was organized to break a local monopoly on beer production by the Central Consumers Company. Central Consumers also owned the taverns (or tied houses) located in neighborhoods where they could be operated profitably. The brewer, acting as landlord and supplier at the same time, caused the tavern operator to be at their mercy. This practice, while common in the United Kingdom, was later outlawed in the US.
Draft beer was introduced in 1906 and bottled beer two years later. A small ice house was built in connection with the brewery, and ice was sold to peddlers who operated in the western part of the city. In 1911, the company purchased a five ton Morgan truck and one half ton auto car, and there was a great rivalry among the drivers as to who would be chosen to drive the two trucks. Also in 1911, the Central Consumers company tried to buy out their little competitor. A number of heated debates took place and loyal stockholders fought to retain the company.
Read more about this topic: Falls City Brewing Company
Famous quotes containing the word history:
“We may pretend that we’re basically moral people who make mistakes, but the whole of history proves otherwise.”
—Terry Hands (b. 1941)
“History is not what you thought. It is what you can remember. All other history defeats itself.
In Beverly Hills ... they don’t throw their garbage away. They make it into television shows.
Idealism is the despot of thought, just as politics is the despot of will.”
—Mikhail Bakunin (1814–1876)
“The steps toward the emancipation of women are first intellectual, then industrial, lastly legal and political. Great strides in the first two of these stages already have been made of millions of women who do not yet perceive that it is surely carrying them towards the last.”
—Ellen Battelle Dietrick, U.S. suffragist. As quoted in History of Woman Suffrage, vol. 4, ch. 13, by Susan B. Anthony and Ida Husted Harper (1902)