Career
He began his career in 1947 as a salesman for a Milwaukee based gift and novelty company under his own name, Eugene Freedman, Co. An example of the company's product was a series of Western themed chalkware plaques sold under the label of the artist Dan Muller Creations. Several years later, it became the Freedman-Mathews Corporation. He resigned in 1958 to become one of the founders of Enesco Imports, a subsidiary of N. Shure, Co., one of the largest and oldest general merchandise catalog companies in Chicago. When N. Shure was sold to Butler Brothers in 1967, Freedman became president and CEO of this subsidiary, renamed Enesco Corporation. The company was sold three more times, ending up named Stanhome, Inc. in 1983. In 1998, when Enesco took over Stanhome's assets, Freedman stepped down as president and CEO but remained active in the corporate workings of the company thus the company presented him with the title of "Founding Chairman". By the time he left the company in March 2005, Enesco had become Enesco Group, Inc, a global leader in gift and collectibles with offices in the UK, Hong Kong, and markets in South America.
Freedman is credited with the success of the Precious Moments gift and collectibles.
Read more about this topic: Eugene Freedman
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