Corporate Logo
Their corporate logo of a dancing couple in 19th-century dress is intended by the company to reflect the elegance, tradition and inspiration of romance; however, this traditional logo is seen by many as being old-fashioned in modern times. It is often cited as a reason for overlooking the brand in favour of its competitors.
Read more about this topic: Ernest Borel
Famous quotes containing the word corporate:
“Power, in Case’s world, meant corporate power. The zaibatsus, the multinationals ..., had ... attained a kind of immortality. You couldn’t kill a zaibatsu by assassinating a dozen key executives; there were others waiting to step up the ladder; assume the vacated position, access the vast banks of corporate memory.”
—William Gibson (b. 1948)