Enzo Ferrari (automobile) - Production

Production

The Enzo, named after the founder, was established to commemorate Ferrari's first formula one title of the new millennium.

The Enzo was designed by Ken Okuyama, the Japanese former Pininfarina head designer, and initially announced at the 2002 Paris Motor Show with a limited production run of 349 and at US $659,330. The company sent invitations to existing customers, specifically, those who had previously bought the F40 and F50. All 349 cars were sold in this way before production began. Later, after numerous requests, Ferrari decided to build 50 more Enzos, bringing the total to 399. Before being unveiled at the Paris Motor show, the Enzo (that was used in the show) was flown from Italy to California to be filmed in Charlie's Angels: Full Throttle. It was driven on a beach by actress Demi Moore. After filming was complete, the Enzo was flown to France to be in the Motor Show. Enzos are listed as being built in 2003. In 2004 a 400th Ferrari Enzo was built and donated to the Vatican for charity, which was later sold at a Sotheby's auction for $1.1 million.

The Ferrari Enzo typically trades above $1,000,000 (£800,000) at auction.

Three prototype "mules" were built, M1, M2, and M3. Each was bodied to look like a 348, even though the mules were built in 2000. The third mule was offered for auction alongside the 400th Enzo in June, 2005, bringing €195,500 (US$236,300).

Read more about this topic:  Enzo Ferrari (automobile)

Famous quotes containing the word production:

    “The production of too many useful things results in too many useless people.”
    —Karl Marx (1818–1883)

    “It is part of the educator’s responsibility to see equally to two things: First, that the problem grows out of the conditions of the experience being had in the present, and that it is within the range of the capacity of students; and, secondly, that it is such that it arouses in the learner an active quest for information and for production of new ideas. The new facts and new ideas thus obtained become the ground for further experiences in which new problems are presented.”
    —John Dewey (1859–1952)

    “By bourgeoisie is meant the class of modern capitalists, owners of the means of social production and employers of wage labor. By proletariat, the class of modern wage laborers who, having no means of production of their own, are reduced to selling their labor power in order to live.”
    —Friedrich Engels (1820–1895)