Electronic Control

Famous quotes containing the words electronic and/or control:

    Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.
    Marshall McLuhan (1911–1980)

    “Have we any control over being born?,” my friend asked in despair. “No, the job is done for us while we’re sleeping, so to speak, and when we wake up everything is all set. We merely appear, like an ornate celebrity wheeled out in a wheelchair.” “I don’t remember,” my friend claimed. “No need to,” I said: “what need have us free-loaders for any special alertness? We’re done for.”
    Marvin Cohen, U.S. author and humorist. The Self-Devoted Friend, New Directions (1967)