Singles and Promotion
"Get the Message" was released in April 1991 as the lead single and performed well in both Britain (number 8 on the Top 40) and America (number 1 on Modern Rock Tracks). In July "Tighten Up" was released as a promo in the US and reached number 6 on the same chart. "Feel Every Beat" was the next international single in September and was a modest hit.
Three songs from this era were released as B-sides: "Free Will" (on "Get the Message"), and "Lean to the Inside" and "Second to None" (on "Feel Every Beat"). A number of remixes were also released, by DNA, Winston Jones/Dave Shaw and Danny Rampling/Pete Lorimer.
Sumner and Marr gave a slew of interviews in the mainstream British music press, and appeared on Friday at the Dome and MTV's 120 Minutes to support the album. "Get the Message" was also promoted by two mimed performances on Top of the Pops.
Electronic performed at the Cities in the Park festival in August, where Pet Shop Boys guested on "Getting Away with It", and played three dates in Paris, Glasgow and London in December 1991. (A tour of North America in October/November with dance acts as support was cancelled.) Pet Shop Boys joined Sumner and Marr for three numbers in the last concert, namely "Getting Away with It", "The Patience of a Saint" and the then-unreleased song "Disappointed".
Read more about this topic: Electronic (album)
Famous quotes containing the word promotion:
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)