An early adopter or lighthouse customer is an early customer of a given company, product, or technology; in politics, fashion, art, and other fields, this person would be referred to as a trendsetter. The term originates from Everett M. Rogers' Diffusion of Innovations (1962).
Read more about Early Adopter: History
Famous quotes containing the word early:
“In early times, before the floods swept across the world, there was life, albeit odd, as one can see from the fossils of mammoth bones, and there was the regime of Prince Metternich.”
—Franz Grillparzer (1791–1872)