Products and Services
Dun & Bradstreet products and services fall into three categories: risk management, sales and marketing, and supply chain management. Risk management products include the Business Information Report, Comprehensive Report and the DNBi platform, often offered to listed participants as a way to improve their rating. These provide current and historical business information primarily used for third party marketing. Sales and marketing products such as the DUNS Market Identifier database, Optimizer, and D&B Professional Contacts provide sales and marketing professionals with business data for both prospecting and CRM activity.
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