Career
Carter was born in Dallas, Texas to parents Robert W. and Janice Carter. She graduated from The Hockaday School in 1982 and subsequently attended the University of Mississippi, graduating in 1986 with a Bachelor of Business Administration. While a student, Carter was active on the Student Programming Board, and was a member of the Kappa Kappa Gamma women's fraternity. In addition, Carter worked as an intern with Levenson and Hill, a marketing and advertisement firm in the Las Colinas suburb of Dallas, Texas. Upon graduating, Carter became a full-time employee of Levenson and Hill, receiving a promotion to the position of vice president at the age of 27. In 1993, she started her own business in Nashville, focusing primarily on sport and music representation.
In 2002, the president of Monterey Peninsula Talent (a booking agency) contacted Carter and informed her that Total Nonstop Action Wrestling, a professional wrestling promotion, required a marketing and publicity outlet. Carter began working with TNA, but, two months later, was informed by Jeff Jarrett (a part-owner of TNA) that a key financial backer (HealthSouth Corporation, which was having financial problems due to its being investigated for accounting irregularities) had withdrawn support from TNA, and that the company was in dire straits as a result.
Carter, claiming to " the potential in a marketplace that had one company WWE with a $900 million USD market cap and no competitor", contacted her parents, the owners of Panda Energy International, a Dallas-based energy company. In October 2002, Panda Energy purchased 71% of TNA from the HealthSouth Corporation for $250,000 USD. On October 31, 2002, TNA (which originally traded as "J Sports and Entertainment") was renamed "TNA Entertainment". Carter was appointed president of TNA Entertainment in spring 2003.
In December 2007, Carter voluntarily appeared before United States Congress to be interviewed regarding professional wrestling in the wake of the Chris Benoit double murder and suicide.
After making only occasional appearances on pay-per-views, Carter made her first appearance on TNA Impact! on August 27, 2009, interviewing new signee Bobby Lashley. In early 2010, after the debuts of Hulk Hogan and Eric Bischoff, Carter became a regular authority figure on Impact!, before losing her on-screen power to the two of them, on the October 14, 2010, edition of Impact!. However, Carter would make another appearance on the November 25, 2010 edition of Reaction when, in storyline, she informed Hogan and Bischoff that a judge filed an injunction against the two on behalf of Carter over not having signatory authority. On the March 3, 2011, edition of Impact!, the result of the court battle between Carter and Hogan was revealed, with Hogan declaring himself as the new head of TNA Wrestling. Carter returned to TNA on October 16 at Bound for Glory, when Sting defeated Hogan to bring her back to power.
Carter made an appearance on the December 8th edition of Impact Wrestling, along with Sting to confront TNA World Heavyweight Champion, Bobby Roode. The segment ended with Roode spitting in Carter's face.
In the Summer of 2012, Carter was also the focal point in an intense storyline where superstars Kazarian and Christopher Daniels accused her of having an affair with company TNA mainstay A.J. Styles. The duo provided compromising footage of Carter and Styles entering a hotel together as well as photographs of them embracing. Carter's real-life husband Serg Salinas made a televised appearance to punch Styles in a furious rage. However, it was later revealed that Carter and Styles were merely helping a mutual friend, Claire Lynch, work through drug addiction issues.
Read more about this topic: Dixie Carter-Salinas
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