Diffusion of Innovations - Decisions

Decisions

Two factors determine what type a particular decision is:

  • Whether the decision is made freely and implemented voluntarily,
  • Who makes the decision.

Based on these considerations, three types of innovation-decisions have been identified within diffusion of innovations.

Type Definition
Optional Innovation-Decision This decision is made by an individual who is in some way distinguished from others in a social system.
Collective Innovation-Decision This decision is made collectively by all individuals of a social system.
Authority Innovation-Decision This decision is made for the entire social system by few individuals in positions of influence or power.

Read more about this topic:  Diffusion Of Innovations

Famous quotes containing the word decisions:

    In a minute there is time
    For decisions and revisions which a minute will reverse.
    —T.S. (Thomas Stearns)

    The decisions of law courts should never be printed: in the long run, they form a counterauthority to the law.
    Denis Diderot (1713–1784)

    By the power elite, we refer to those political, economic, and military circles which as an intricate set of overlapping cliques share decisions having at least national consequences. In so far as national events are decided, the power elite are those who decide them.
    C. Wright Mills (1916–1962)