Free Newspaper
In October 2006, Volkskrant announced that it would start publishing a free version of its paper targeting youths. Its competitors would be Metro and Sp!ts, two other free dailies. However PCM gave no permission for this so the plan had to be retracted. Instead PCM intended to come with a free newspaper together with investor Marcel Boekhoorn. PCM later withdrew from the project and Boekhoorn started the free daily De Pers using his own resources. A year later PCM started its own free paper DAG, that lived very shortly and went digital after another year.
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