Rosen Enterprises, Ltd.
Rosen served in the United States Air Force from 1948 to 1952. He was primarily in Japan and the Far East during the Korean War, and remained there after his service. In 1954 Rosen started Rosen Enterprises, Inc., which focused on selling art created in Japan to the American market, and photo studios for Japanese identification cards. The photo business was called Photorama and Rosen established studios in hundreds of locations all over Japan.
In 1957, Rosen Enterprises, Ltd. shifted its focus and pioneered the importation and operation of coin-op amusement machines popular in the United States, to Japan to meet the growing leisure market. Rosen leveraged his existing business relationships and locations of his Photorama photo studios to roll out the amusement machines.
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“The more the development of late capitalism renders obsolete or at least suspect the real possibilities of self, self- fulfillment and actualization, the more they are emphasized as if they could spring to life through an act of will alone.”
—Richard Dean Rosen (b. 1949)