Art & Advertising
In May 2006 a German computer programmer, Bernd Hopfengärtner, created a large data matrix in a wheat field (in a fashion similar to crop circles). The message read "Hello, World!". In June 2011 the Parisian tattoo artist K.A.R.L., as part of a promotion for Ballantine's scotch whisky, created the world's first animated tattoo utilizing a QR code in a collaborative process streamed live on Facebook.
Read more about this topic: Data Matrix
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“The fate of our times is characterized by rationalization and intellectualization and, above all, by the “disenchantment of the world.” Precisely the ultimate and most sublime values have retreated from public life either into the transcendental realm of mystic life or into the brotherliness of direct and personal human relations. It is not accidental that our greatest art is intimate and not monumental.”
—Max Weber (1864–1920)
“Life is beset by many annoyances, and those that stand out above all are the life- insurance and advertising agents.”
—Alice Foote MacDougall (1867–1945)