Cultural Transmission
One way that cultural inventions can be spread is through cultural transmission. Cultural transmission refers to the means by which culturally specific ideas and patterns of behavior are shared so that they become cultural reality According to Marc J. Swartz, people of status within society play an important role in deciding what is understood as cultural reality. Such people have the correct kinds of skills and knowledge within society to help transmit ideas in such a way that they are accepted by society at large, and this is one method by which cultural inventions can become cultural realities.
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Famous quotes containing the word cultural:
“We are in the process of creating what deserves to be called the idiot culture. Not an idiot sub-culture, which every society has bubbling beneath the surface and which can provide harmless fun; but the culture itself. For the first time, the weird and the stupid and the coarse are becoming our cultural norm, even our cultural ideal.”
—Carl Bernstein (b. 1944)