Contract Production
Cort’s main production focus is not on Cort-brand guitars, but rather on contract work for numerous other companies. Generally, large companies contract Cort to build lower-priced guitars that have that company’s brand on them. Ibanez, Parkwood, Squier, G&L Tribute series line of guitars are among the most well-known brands that Cort produces. In recent years, small companies known for extremely high quality (and high-priced) guitars have begun contracting Cort to produce budget line models. Avalon, based out of Northern Ireland, sold 8,000 guitars and more than doubled their income from the previous year when they contracted Cort to build a lower-priced guitar for them.
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