Comet Cursor - History

History

In the late 1990s the small software application became both highly popular and controversial. At its height, over 350,000 websites, including those of Warner Bros., Comedy Central, the comic strip Dilbert, and the Star Trek franchise, were using the company's technology to alter the cursor image for their visitors. Many smaller sites used the technology through the company's viral affiliate program called (initially) LiveCursors and (later) CometZone. Comet Cursor appeared in stories by Newsweek, The New York Times, USA Today, and won AdWeek's award for "Best Marketing Technology of the Year."