Promotion
In the UK, the proper first single "Breathe Me" (second release after "Don't Bring Me Down") reached a respectable #71 on the charts in May 2004, whilst the third single "Where I Belong" failed to make any impact. The fourth and final single "Numb" went largely unnoticed. When it was released in 2004, "Breathe Me" was the first single across most of the world, while "Don't Bring Me Down" was the second.
In promotion of the album, Go Beat produced a making-of video which can be found on YouTube. Music videos were shot for the songs "Breathe Me" and "Sunday" while an animation was made for the song "Numb". A music video was later shot for "Don't Bring Me Down" but featured the live version featured on the live album Lady Croissant instead.
Due to a re-surfacing of popularity with "Breathe Me" in the United States after it was featured in Six Feet Under, it was re-released in the U.S. "Breathe Me" gained popularity on alternative rock and alternative adult radio stations in early and mid-spring. In 2007, "Breathe Me" was used in television commercials for Cooper University Hospital of South New Jersey, USA. In April 2008, "Breathe Me" was featured on the German soap opera, Verbotene Liebe when gay supercouple Christian Mann and Oliver Sabel embraced as lovers for the first time on German television. Also, in October 2008, whilst at the Tokyo Game Show Ubisoft revealed a trailer for their upcoming video-game Prince of Persia which used the track "Breathe Me". Many of the commercials on NBC for the 2008 Summer Olympics featured clips of "Breathe Me" and the song was also used for Coca-Cola commercials during the 2010 Winter Olympics. The film Cyberbully also used "Breathe Me" during the scene in which Taylor enters a suicidal depression.
"Numb" was featured on an episode of Nip/Tuck (Season 3, Episode #33 "Rhea Reynolds"), played at the close of the episode. It is also regularly used in the British TV series Holby City and has been played in the popular British soap Hollyoaks several times. It has also been used in an episode of The Hills.
Read more about this topic: Colour The Small One
Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)