Appearance
The skyscraper was known by its advertising slogan of Colonia, with the insurance group, the Cologne Colonia recruited who was acquired in 1997 by the AXA Group. Accordingly it was replaced in 1998 the advertising slogan at the highest point of the house by AXA, with the name of the house remained unchanged.
Read more about this topic: Colonia-Hochhaus
Famous quotes containing the word appearance:
“February is a suitable month for dying. Everything around is dead, the trees black and frozen so that the appearance of green shoots two months hence seems preposterous, the ground hard and cold, the snow dirty, the winter hateful, hanging on too long.”
—Anna Quindlen (b. 1952)
“When appearance and reality coincide, philosophy and literary criticism find themselves with nothing to say.”
—Mason Cooley (b. 1927)
“Most lovers ... picture to themselves, in their mistresses, a secret reality, beyond and different from what they see every day. They are in love with somebody else—their own invention. And sometimes there is a secret reality; and sometimes reality and appearance are the same. The discovery, in either case, is likely to cause a shock.”
—Aldous Huxley (1894–1963)