Research Emphasis
Clark Wissler's main area of research was on Native American Culture. His influence is overlooked because of other anthropologists like Franz Boas and Ruth Benedict. Wissler offered some new theories that were quite different from Boas, who was a leading cultural researcher. One of Wissler's new concepts was the belief in cultural diffusion and that culture was biologically innate in humans. "Wissler also came up with the age-area hypothesis that is a theory that the age of cultural traits may be determined by examining the distribution of these traits throughout the larger area where these traits are present." Clark Wissler: Influences on the Development of Anthropology in the United States 1999. Wissler's Influence is still felt in Anthropology today and he is credited for helping make Cultural Anthropology and Psychology more scientific with analytical and statistical testing.
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